RISING โ Season 1, Episode 11: Trawler to Table via Tablet in No Time - Masanari Matsuda
Documentary โข 28 min โข 9 seasons, 138 episodes โข โ 5.0/10
Episode synopsis
Although Japan's long-established fresh fish industry is said to be worth around 3 trillion yen a year, a lack of new blood has recently brought the sector close to stagnation. But help is at hand in the form of innovator Masanari Matsuda (35), who has introduced tablet computing to circumvent lengthy supply chains, cutting the time from trawler to table to as little as one day. We learn about the unique business model of the man striving to bring Japan's consumers the world's freshest fish.
About RISING
Going beyond the horizon. Meet Japan's entrepreneurs whose innovative thinking is changing traditional mindsets in their various fields of work.
More episodes from Season 1
- E1Inbound Tour Operator - Kentaro Suda
- E2Super Helidoctor - Makoto Kobayashi
- E3Calligrapher with Down Syndrome - Shoko Kanazawa
- E4Sake Evangelist - Kosuke Kuji
- E5Global Branding Through Smart Farming - Hiroki Iwasa
- E6Saving the World with Euglena - Mitsuru Izumo
- E7Incubating a More Active Life for Senior Citizens - Mio Katagiri
- E8Taking Affordable Medical Testing to the World! - Takashi Kawazoe
- E9Conveying Japan's Craft Heritage to Children
- E10The Mascot Matriarch - Hiromi Kano
- E12Towards a Fulfilling Society for All - Takako Yamada
- E13Cultivating Sushi Chefs - Makoto Fukue